This is a series from our weekly newsletter in which we introduce a Chinese brand you need to know. We believe it can help you better localize your own marketing in China. Learn more about this Chinese beverage brand coming after Coca-Cola in China

This is a series from our weekly newsletter in which we cover consumers, marketing, platform, economic and tech trends that brands in China need to know for January 2023.

A roundup of our favorite China social media posts from December including why we thought they were so fantastic and what other brands can learn about how to best use social media in China.

What will be the biggest China marketing trends brands need to know for 2023? We’ve covered five of the biggest China marketing and consumer trends to keep an eye on in 2023.

In this special edition we cover the monumental end of China’s Zero-COVID policy and what that means short-term and long-term for brands in China.

This is a series from our weekly newsletter in which we introduce a Chinese brand you need to know. We believe it can help you better localize your own marketing in China. Learn more about this Chinese outerwear brand giving Canada Goose a run for their money, Bosideng.

A roundup of our favorite China social media posts from November including why we thought they were so fantastic and what other brands can learn about how to best use social media in China.

What you need to know as a beverage brand entering or trying to grow in the China market. Which China social media channels are best for beverage brands, what China ecommerce platforms should beverage brands use to reach their target audience.

A roundup of our favorite China social media posts from October including why we thought they were so fantastic and what other brands can learn about how to best use social media in China.

This is a series from our weekly newsletter in which we cover consumers, marketing, platform, economic and tech trends that brands in China need to know for November 2022.

What you need to know as a haircare brand entering or trying to grow in the China market. Which China social media channels are best for haircare brands, what China ecommerce platforms should haircare brands use to reach their target audience.

This is a series from our weekly newsletter in which we introduce a Chinese brand you need to know. We believe it can help you better localize your own marketing in China. Learn more about this innovative perfume brand, To Summer.

This is a series from our weekly newsletter in which we cover consumers, marketing, platform, economic and tech trends that brands in China need to know for October 2022.

What you need to know as a luxury fashion brand focusing on shoes & accessories entering or trying to grow in the China market. Which China social media channels are best for luxury fashion brands, what China ecommerce platforms should luxury fashion brands use to reach their target audience.

This is a series from our weekly newsletter in which we cover consumers, marketing, platform, economic and tech trends that brands in China need to know for September 2022.

A roundup of our favorite China social media posts from August including why we thought they were so fantastic and what other brands can learn about how to best use social media in China.

What you need to know as a sportswear brand entering or trying to grow in the China market. Which China social media channels are best for sportswear brands, what China ecommerce platforms should sportswear brands use to reach their target audience.

This is a series from our weekly newsletter in which we introduce a Chinese brand you need to know. We believe it can help you better localize your own marketing in China. Learn more about this Chinese outdoor equipment brand, TFStents.

This is a series from our weekly newsletter in which we cover consumers, marketing, platform, economic and tech trends that brands in China need to know for July 2022.

What you need to know as a skincare brand entering or trying to grow in the China market. Which China social media channels are best for skincare brands, what China ecommerce platforms should skincare brands use to reach their target audience.